In the fast-paced world of social media, platforms constantly evolve, offering new features and opportunities for users and businesses alike. One such evolution that has taken the digital sphere by storm is the emergence of TikTok Shops. This innovative feature has transformed the popular short-form video app into a dynamic e-commerce platform, bridging the gap between content creation and online shopping in an unprecedented way.

### The Birth of TikTok Shops

TikTok Shops represents a natural progression for the platform, which initially gained fame for its entertaining and engaging short videos. With millions of users worldwide, TikTok has become a cultural phenomenon, influencing everything from fashion trends to viral challenges. Recognizing the potential for monetization within its vast user base, TikTok introduced its e-commerce feature, TikTok Shops.

Launched as a pilot program in 2021 and gradually expanded, TikTok Shops allows businesses to showcase and sell products...

Why eCommerce Businesses Fail

Wondering how some businesses succeed and others fail? There are many reasons to why an eCommerce business can fail. We are going to break down some of the reasons why eCommerce businesses fail, and what you can do to mitigate those issues.

Many business owners lack consistency and give up very easily. You need to be consistent with your business even if it is just an hour or two a day that you dedicate your time to your business. Being consistent helps you establish your brand, build trust, and deliver effortlessly and efficiently. Being able to take time and learn from your mistakes and become better. 

Not investing in yourself to learn how to run a business. By investing in yourself with purchasing a course can help you tremendously. You will have a coach and mentor to help you. Investing in a course, you are getting the methods and strategies that made us and others successful because we want to see you succeed with your business too....

What eCommerce Business Should You Start?

You finally decided to start an eCommerce business. Now you are riddled with which eCommerce platform you should start with or what's best suited for you. We absolutely love Amazon as the first place to start with your eCommerce business. With Amazon you can quickly scale your business. Shopify is great but it takes a little bit more time. eBay is another platform but you won't be able to scale as much as Amazon. Let me break it down to you about each platform. 

With Amazon as your go to eCommerce business, there's a monthly cost of $40 for a professional account. You can list as many items as you want with no listing fee. There's a charge of 8-15% seller fees for most categories. You can already sell on pre-existing products (also known as piggybacking) and can scale your business quickly. The best part of piggybacking is you do not need to spend money on ads since it is already selling. This business model is very attractive and...

Business Improvements with eCommerce

There are a lot of businesses that do not utilize the eCommerce space. That is just leaving money on the table. Leveraging the eCommerce space for your business just helps you reach other audiences and potential customers, especially to those who may not even know about your business. Business improvements with eCommerce can be broken down five different ways. 

We have already mentioned this earlier but having an eCommerce website for your business will help expand your reach. How exactly does it help expand your reach? If people search for particular products or services, your business will pop up in the search engines. Depending on the platform you are using, you can use the built-in marketing tools to market the products or services you are trying to sell. A great marketing tool that is integrated with most eCommerce platforms is Facebook ads. Facebook ads can redirect your future customers to your Facebook page, Instagram page, and your...

8 Tips from eCommerce Experts

There are many ways to scale and grow your business. Here are the top 8 tips that you should consider during your business journey.

1. THINK LIKE A CUSTOMER.
What would you look for when shopping for a product you have in mind? Look at the packaging, pricing and the product. If you wouldn't purchase it, would your customers?

2. INTERTWINE YOUR EMAIL AND SOCIAL.
By doing this, you can gain more sales by opening up more channels. This will help build and grow your business.

3. LEARN THROUGH DOING.
The best way to have a better understanding and knowing the ins and outs is actually doing the work first then automate your business.

4. MAXIMIZE EMAIL TO CONVERT CUSTOMERS.
In your emails have a clear call to action. Don't overwhelm your customers with a bunch of products. Only have one product that you want to sell. Be personable and add images to capture their attention.

5. USE (AND MAXIMIZE) A FUNNEL APPROACH.
When you're trying to sell a product to your...

How To Scale An Amazon Business Without Investing In Products, Ads or FBA | Best Ways To Dropship

In this short video, I talk about scaling your Amazon business without having to spend money upfront on products, Ads, or using FBA. 

Dropshipping is less capital intensive- you only spend once you make a sale. You can prove validity and get a product to sell.

Dropshipping is a much better method than spending upfront by purchasing 500-1000 units on a product to do FBA not knowing if it'll be a hit or miss.

Using our methodology, you won't have to invest in Ads to get your products selling.

I touch on the best ways to dropship and how to do it well without using retailers.

Check out more videos here:
https://www.youtube.com/channel/UCvcTjXZG23ma1ydrByh0zjw

WRITTEN BY: Kevin Edgar

Amazon vs. eBay

Deciding to take the plunge and start your eCommerce business? That’s great, we’re here to help you with every step of the way. Are you deciding between Amazon or eBay? Don’t worry, we’ve got you covered. We’ll break it down for you with Amazon versus eBay.

eBay in general typically has lower fees than most Amazon categories – but Amazon categories such as electronics have lower fees. eBay charges 10% final value fee (FVF), while Amazon charges 15%. eBay charges a PayPal fee (2.9% of the sale price plus a flat rate of $0.30), whereas Amazon does not. eBay sellers keep an average of 5.13% more of their profits than if they sold on Amazon. However, Amazon is 10x bigger than eBay – which means it’s a more suitable platform to scale your business HUGE!

Amazon has 100s of millions of customers, whereas eBay has 10s of millions of customers. Amazon is easier to list on pre-existing products, and eBay is...